Strive CEO shows confidence with major share purchase
Matt Cole, the CEO of Strive Asset Management, has been buying his company’s stock in a big way. Over the past month, he acquired more than 1 million shares of ASST. That’s a significant move, especially when you consider the timing.
The details came out in a recent disclosure. Cole picked up 500,000 shares on January 13th. That purchase followed another one in mid-December, where he added over 515,000 shares. When a CEO buys this much stock, it usually means something. It suggests they believe in the company’s future, regardless of what’s happening in the short term.
Strive’s Bitcoin strategy and recent developments
Strive operates as a Bitcoin treasury company, which is interesting. They hold Bitcoin as a core part of their corporate strategy. The company is backed by Vivek Ramaswamy, which adds another layer to the story.
There’s been some movement on the Bitcoin front too. After acquiring Semler Scientific, Strive will expand its Bitcoin holdings to 12,798 BTC. That puts them ahead of Tesla in terms of corporate Bitcoin holdings. It’s a notable position to be in, especially with all the volatility in crypto markets.
Market reaction and share performance
The market has been reacting to various announcements from Strive. Shares rose 6% on Wednesday, which helped recover some losses. The stock had fallen about 12% after the company announced a 1-for-20 reverse stock split. They also expanded preferred equity plans for the post-merger company.
Reverse splits can be tricky. Sometimes they signal trouble, other times they’re just administrative moves. The expanded equity plans suggest they’re thinking about future growth and possibly more acquisitions or strategic moves.
What this means for investors
When a CEO buys this much stock, it’s worth paying attention to. It doesn’t guarantee success, of course. But it does show that leadership has skin in the game. They’re putting their own money on the line, which aligns their interests with shareholders.
The Bitcoin strategy is another factor. Holding that much Bitcoin could be risky, but it could also pay off if Bitcoin’s value increases over time. Strive seems to be betting on that outcome.
Overall, it’s a complex picture. You have a CEO buying shares, a major Bitcoin position, and some corporate restructuring all happening at once. Investors will need to watch how these pieces fit together in the coming months. The market seems to be taking a wait-and-see approach, with some recovery but also lingering uncertainty.
![]()