Web3 is a realm that never sleeps. Every day, projects are born, technologies evolve, and communities grow. Yet, in this whirlwind of innovation, it’s easy to forget the human connections that keep the ecosystem thriving. Enter Lunar Digital Assets (LDA), a firm that has been in the Web3 space long enough to know that people are as essential as technology.
In 2024, LDA doubled down on this belief, using strategic media to amplify community voices and drive organic growth. How? By launching three podcasts that have become lifelines for diverse groups across Web3: “The Aggregated,” “Innovation in the Cosmos,” and “Dogechain Roundtable.”
These aren’t your typical dry, tech-heavy shows. They’re alive, vibrant, and tailored to the people who make Web3 what it is.
“The Aggregated”: Bringing the Polygon Community—and More—Together
Imagine tuning into a podcast that’s part news, part entertainment, and part community celebration. That’s “The Aggregated” for you. QuickSwap, a leading DeFi platform on Polygon, first launched this show in early 2023 under the name “All Roads Lead to Polygon.”
The idea was simple but powerful: create a weekly gathering place where people passionate about Polygon and Layer 2 solutions could connect, learn, and have fun. And boy, did it work. Airing every Friday on X Spaces, the show quickly became a hit, drawing between 50,000 and 100,000 listeners per episode. By the end of 2023, X itself even named it the second most popular X Space.
Fast forward to 2024, and things evolved. QuickSwap, with LDA’s strategic help, rebranded the podcast to “The Aggregated.” The new name reflected a broader vision. Instead of focusing solely on Polygon, the podcast began to embrace the entire Web3 ecosystem.
More guests. More perspectives. More inclusivity.
It became a must-listen for anyone keen on DeFi, Ethereum, and everything Web3. Each Friday, high-profile guests join to discuss the latest trends and developments. The conversations are fresh, unfiltered, and often unpredictable, making the podcast a true reflection of the dynamic Web3 world.
“Innovation in the Cosmos”: Spotlighting the Builders and Visionaries
Next, we have “Innovation in the Cosmos.” Kinetix, a DeFi hub on the Kava blockchain, launched this podcast with LDA’s guidance in early 2024. The focus? The ever-expanding Cosmos ecosystem. If you’re into cutting-edge blockchain tech, this is the show you’ve been waiting for. But let’s rewind a bit. When it first launched, the podcast was called “Into the Cosmos.” It was all about community updates and project spotlights. Good stuff, but a little narrow in focus.
Then, a shift happened. As Kinetix gained traction and the Cosmos community grew, the show got a new name and a new mission. “Innovation in the Cosmos” was born. It’s now all about the latest tech advancements, market insights, and future trends. Each week, developers and thought leaders share their stories, offering a front-row seat to the evolution of Web3. It’s the kind of content that leaves you inspired—and maybe a little in awe of how fast this space is moving.
“Dogechain Roundtable”: Where Meme Culture Meets Web3
Not everything in Web3 has to be serious, right? Sometimes, you need a space to relax, laugh, and appreciate the lighter side of the blockchain universe. That’s exactly what “Dogechain Roundtable” delivers. Launched by Dogechain in late 2022, this podcast is all about community vibes. It airs every Friday on X Spaces, right after “The Aggregated,” and serves as a virtual hangout for meme lovers and Dogecoin diehards.
In the beginning, “Dogechain Roundtable” was small and niche. The focus was tight: Doge memes, Dogechain updates, and community chatter. But as time passed, the podcast grew, expanding its conversations to cover broader meme culture trends and the ever-evolving world of Web3. Today, it’s a place where humor meets meaningful discussion. Listeners stay up-to-date with the latest news while having a great time, proving that serious DeFi talk and meme culture can coexist.
LDA’s Winning Strategy: Community First
So, what’s the secret sauce? How has Lunar Digital Assets managed to create not just one but three successful podcasts? It boils down to understanding people. LDA has always prioritized community engagement, tapping into the unique cultures and values of each group. The result? Media that feels authentic, grassroots, and deeply connected.
These podcasts are more than just shows; they’re platforms that bring people together. By leveraging X Spaces and curating engaging conversations, LDA has activated communities, broken down tribal barriers, and pushed Web3 toward greater inclusivity. They’ve made sure to stay true to each community’s identity while also welcoming newcomers. It’s a balancing act, but one Lunar Digital Assets seems to have mastered.
When to Tune In:
- “The Aggregated” airs Fridays at 3 pm UTC on the QuickSwap Twitter Page.
- “Dogechain Roundtable” follows every Friday at 6 pm UTC on the Dogechain Twitter Page.
- “Innovation in the Cosmos” goes live whenever there’s big news from the Cosmos ecosystem.
Lunar Digital Assets is showing that in Web3, content isn’t just about information. It’s about people, passion, and the power of genuine conversation. As these podcasts continue to grow, they’re shaping the Web3 narrative, one episode at a time. And in a world that’s often chaotic and fragmented, that’s something truly worth celebrating.
